Monday, February 25, 2008

February

February is the worst month in the car business. It sucks. Nobody wants to buy a car. You can stand a porch for days without seeing a single customer. So anyone looking for a good deal, February is your month.

I work in domestic automobiles (GM), and it never ceases to amaze me how many people think we have thousands and thousands of dollars of mark-up in the car. Yeah, because all that money GM was losing was just fake money. They are making thousands per car, they just wanted to try and fool everyone. And all those people who think like that seem to come out in February.

Them, and the guys with ridiculous payment figures. I had a guy trying to finance $39,000 and refused to pay more than $550 a month for 60 months. Go ahead, do the math.

(Hint - 550 X 60 = 33,000)

That's not even the purchase price of the vehicle. Then he accused us of trying to cheat him. I mean, seriously, how do you make $150K a year and not be able to do basic math?

Ah, well. Hopefully, I will be moving to a far more prestigious brand in the very near future. That would be cool.

Soon to come - a real inside look at the car business. Slang, what really happens when we go see the boss, and just how do dealers make money anyway?

5 comments:

Anonymous said...

I work for a highline store and believe me...The people we come across are just as ignorant.
For some reason they walk into a highline dealer knowing they can't afford the car but have this mis-conception of what a lease is.
Some are led to believe they can actually have equity in a lease or name random payments on random cars.
Simple lease math in highline:
take the price of the car, divide by 2 (50% residual) and divide by 36. Add 5% and there is your ballpark payment on a car that is worth half after 3 years.
Good blog!

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Anonymous said...

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